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A Sinking Ship: the Rise and Fall of SEGA

SEGA-past-and-future

SEGA was founded in 1940; in Honolulu, Hawaii. Originally calling themselves “Service Games,” the company at the time produced coin-operated slot machines. But it wasn’t until more than 40 years later that the soon-to-be monolith would really establish itself in the hearts and minds of many. With SEGA SG-1000 video game console and onwards, the famous and once-king of the video ...

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